In 2021, Toledo was chosen as the host city for the LPGA Solheim Cup. ProMedica, the gracious sponsor of the Fan Fest event engaged Everwild to create event graphics and wayfinding.

Building off the look and feel established by the LPGA, we created a unique brand for the two-day celebration. Starting with a custom tartan plaid, several touchpoints were created to represent both the American and European team colors participating in the tournament. The look was extended to the main concert stage, entry gates, fence scrim, tent signage, tickets, and 40-ft tall banners. It was the first time the fan event was held outside the course footprint and we were honored to be chosen to dress the venue.

• Concepting
• Identity System
• Brand Guidelines
• Environmental Graphics
• Website UI/UX Design
• Website Development